Welcome to
The 6 Figure Social Media Management Program
The University of Social Media™
Course Fee: $600
*Includes Certification
2024 Course Outline
The course is divided into 2 parts i.e. the Social Media Algorithm section and the Business Section.
Algorithm - Week 1
Module 1: Introduction to Social Media Management
- Overview of Social Media Management
- The Importance of Social Media Management
- The Role of Social Media Manager
- Understanding Your Target Audience on Social Media
⇑Instructor: by Chloe Charlotte
Module 2: Creating a Social Media Strategy
- Setting Your Social Media Goals
- Choosing the Right Social Media Channels for Your Business
- Creating a Content Strategy
- Artificial Intelligence
- Developing a Posting Schedule
- Crafting Engaging Captions and Hashtags
⇑Instructor: Charlotte
Week 2
Module 3: Instagram Management
– Instagram Basics and Terminology
– Setting Up an Instagram Business Account
– Understanding Instagram Algorithm and Analytics
– Creating and Curating Content for Instagram
– Using Instagram Stories, Reels, and IGTV to Grow Your Account
– Instagram Aesthetics
– Building a Strong Instagram Community
⇑Instructor: by Charlotte
Module 4: Get Familiar with the Instagram Strategy
Featuring:
1.. Instagram Bible
2.. Instagram Tutorial
3… 400+ Instagram Captions
⇑Instructor: Chloe West
Week 3
Module 5: Tiktok Management
– TikTok Basics and Terminology
– Setting Up a TikTok Business Account
– Understanding Tiktok Algorithm and Analytics
– Creating and Curating Content for Tiktok
– Using Tiktok Trends and Challenges to Grow Your Account
– Building a Strong Tiktok Community
⇑Instructor: Charlotte
Week 4
Module 6: Twitter Management
– Twitter Basics and Terminology
– Setting Up a Twitter Business Account
– Understanding Twitter Algorithm and Analytics
– Creating and Curating Content for Twitter
– Using Twitter Chats and Lists to Grow Your Account
– Building a Strong Twitter Community
⇑Instructor: Griezman
Module 7: Facebook Management
– Facebook Basics and Terminology
– Setting Up a Facebook Business Account
– Understanding Facebook Algorithm and Analytics
– Creating and Curating Content for Facebook
– Using Facebook Groups and Ads to Grow Your Account
– Building a Strong Facebook Community
Week 5
Module 8: Social Media Analytics and Reporting
– Understanding Social Media Analytics
– Measuring and Analyzing Social Media Metrics
– Creating Social Media Reports
– Using Social Media Analytics to Improve Your Strategy
– Staying Up-to-Date with Social Media Trends and Changes
⇑Instructor: by Basha
Week 6
Module 9: Social Media Crisis Management
– What is a Social Media Crisis
– Types of Social Media Crises
– Creating a Crisis Management Plan
– Responding to Social Media Crises
– Reviewing and Analyzing Your Crisis Management Plan
⇑Instructor: Oyinye Obi
Module 10: Social Media Ethics and Best Practices
– Understanding Social Media Ethics
– Best Practices for Social Media Management
– Avoiding Social Media Pitfalls
– Staying Compliant with Social Media Guidelines
– Developing Your Own Social Media Management Style.
Clients & Business
The Concept of client acquisition
Content creation and Capcut Lessons.
Client onboarding, Lesson 1 – 4
Personal branding and positioning to attract big clients
Complete tutorial on the processes involved in client outreach and acquisition.
Tutorials
Complete Canva Tutorial
Capcut Tutorial Access
Content creation for Tiktok and Instagram
All other social media tools tutorial.
Templates
Use the following templates to get a headstart. No need to create from the scratch
Social Media Strategy Template
Do you like what you see?
Why not join us today before the offer expires?
Reach out to any of our student representatives to get started.
PS: You will receive an email containing your access link immediately you make payment.
Here's from our last Cohort
@realmercedes001 Read More
This course has everything you ever need!
It is worth more than they charge. You get to know new things here.
I bought this course and keep thanking God I did everyday.
It's the best investment you can give yourself this year.
If you won't regret buying this course I promise.
@patricktugbobo Read More
I consider myself lucky and blessed to have found this beautiful God-given opportunity to be part of this Academy.
God I thank you.
@danladigarba Read More
One of its kind so far. I'm glad and proud to be a part of this opportunity.
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Here's What Our Students are saying about the Program
It’s such an enlightening program, I already had some experience in Social Media Management but since I signed up for the University of social media management, I’ve learnt so much more that has helped me grow significantly in my field.
Joining USM was a way to boost my confidence and it definitely did. Even though I had previous experience on SMM, I also learnt a lot from Joining USM. Now I can confidently say I am a certified Social media manager.
After just three months of learning, I had the confidence to pitch my ideas to not just one, but two clients. And One of them loved my work so much that they offered me a job! I am so grateful to USM for giving me the knowledge and support I needed to achieve this success. They really helped me reach my goals and take my career to new heights.
USM is reliable, trustworthy, overloaded with SMM content that supercedes expectations.
I am grateful to USM for providing me with the knowledge and skills I needed to begin my career as a social media manager. The course was comprehensive and equipped me with the tools necessary to create successful personal accounts and manage pages for others. Thanks to USM, I now have the confidence to pursue my career goals.
USM is more than a school. It’s a social media management community. I loved how well organized, detailed and insightful the courses were, practically every aspect of SMM was properly treated.
USM is a really great program for every social media manager/marketer out there. The classes are well detailed and there's so much to learn about social media. I keep going back to the different modules to stay updated. The templates have also helped me be more professional while dealing with clients. I highly recommend this program for any upcoming SMM.
USM is one of the most robust schools for learning about social media management I have come across. I love and appreciate how useful, detailed and straight to the point the courses are. I also particularly appreciate the fact that a lot of the what was shared are practical and useful. This was one of the best investments I’ve made for my social media management career and for that I’m grateful.
I like how USM not only teaches you the foundations of social media management but also guides you on pitching for business to practice what you've learned. A platform where you not only learn but earn, is a recipe for success to me. I'm very grateful to have made it through. Avalocx is definitely your sure stop for all matters social earning. I would 1000% recommend
I'm very impressed with the prompt response from the administrators and the supportive community who are always ready to assist with any issues we may have. The course materials are presented in simple terms that even beginners can easily comprehend. I'm also delighted by the university's efforts to make the course affordable for international students.
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